Company X rebrands Campaign for Better Transport

CompanyX have just given the national environmental campaigning organisation
Transport 2000 a new name and a complete rebrand. The new name,
Campaign for Better Transport, is the result of extensive research and
feedback from a wide range of different audiences about the
organisation’s purpose and strengths. CompanyX consulted with senior executives at transport companies,
transport planners, politicians, journalists, the public, local
campaigners, staff and board members to create a dynamic new image
which better reflects the work of the organisation. To date, CompanyX have designed and written extensive brand guidelines, the latest Annual Report, Templates and Stationery.

Feedback so far has been very encouraging with over 4 times more web visitors, donations have doubled and they now enjoy 70% more press coverage.

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